Business Strategy & Planning

Make better business decisions. Higher accuracy. Less errors.

A badly executed business strategy may negatively impact the return on investments, operation margins, client satisfaction and revenue growth figures. Why is this happening? According to forbes.com, some reasons include:

  • Not having the right people in place
  • Business plans are put on the shelf
  • Partial commitment by decision makers
  • Not understanding the business environment
  • Unrealistic goals
  • Not responding to market changes

You don’t want this to happen in your business; join our business strategy training today and learn how to plan and execute a winning business plan.

This course is aimed at participants with little or no previous experience and knowledge in business strategy and business planning. This course is offered on an MBA Master’s degree level and is suitable for university students and professionals.

The course includes plenty of open discussions, group assignments, and useful group presentations with real case scenarios.

Agenda

Week 1

  • Agree our learning goals for the week
  • Mission & Vision
  • Corporate strategy vs business unit strategy
  • Business objectives and goals
  • How to measure success
  • Understanding competition
  • What is competition? What factors lead to competition? Competitive intelligence data
  • Classroom discussions
  • Group work & real case scenario
  • Summary of today’s learning

Week 2

  • Key learning from week 1
  • Understanding the business environment
  • Porter’s 5 forces
  • SWOT analysis
  • PESTEL framework
  • Classroom discussions
  • Group work & real case scenario
  • Summary of today’s learning

Week 3

  • Key learning from week 2
  • Portfolio analysis
  • Product and industry life cycle
  • Boston consulting group matrix
  • GE McKinsey matrix
  • Porter’s Generic strategies
  • Classroom discussions
  • Group work & real case scenario
  • Summary of today’s learning

Week 4

  • Key learning from week 3
  • Strategy selection
  • Value creation, scope decisions
  • Creating and sustaining competitive advantage
  • Strategic options
  • Backward integration, horizontal integration
  • Ansoff’s growth matrix
  • Organic growth
  • Mergers & Acquisition
  • Joint ventures and alliances
  • Classroom discussions
  • Group work & real case scenario
  • Summary of today’s learning

Week 5

  • Key learning from week 4
  • Strategy implementation and control
  • Functional structure
  • A balance scorecard approach
  • Corporate structure and the role of the parent
  • Classroom discussions
  • Group work & real case scenario
  • Summary of today’s learning
  • Final test
  • Certificate ceremony and dinner

 

Contact me today to get 1 free class.